Make them melt. Indulgent comfort plus reflective mirror shine. Melting solid gloss heats up on contact. Lip gloss stick coats lips with a brazen liquid glaze. Immediate lip-drenching moisture: +24% hydration boost.* Immediate lip-plumping effect. Lush, pillowy comfort and brilliant light reflection-the customizable shine builds with every swipe. Formulated with 41% lip conditioning oils. Lips stay more hydrated over time-even after removal-with use. Lips come out of hiding with thoughtfully composed shades that complement and enhance the tone of your natural lips. The lip gloss stick imparts sheer to medium coverage. Did someone say shine? *Clinical testing on 26 women. Melting gloss. Mirror shine. Plumping. Mesmerizing. Estée Lauder Pure Color Melt-On Glosstick Lip Gloss, 156 Melted Rose